The Blog

Callum Ballard

Callum Ballard

Life at Cleo

What Do You Do? Analytics Lead

Callum joined us back in 2022 and since then has been an essential team member. We caught up with him to learn what an Analytics Lead gets up to at Cleo.

Building Cleo

Experimentation, documentation, education, and delegation

Getting Cleo’s testing game tight.

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Talking to Cleo and seeing a breakdown of your money.